Posts Tagged ‘Search Funnels’
Google’s Ad Innovations team doesn’t just help advertisers, it helps consumers make navigating the internet more efficient, enabling us to find what we’re looking for in the fewest possible clicks.
Paid search has long been the hallmark of simplicity, and much of it is thanks to the Ad Innovations team at Google. “Useful, measurable, and efficient” is the mantra for this group.
Which keywords help other keywords? “Search Funnels”
First off, this is something that has profound implications for solving one of the most vexing problems in online advertising: the last cookie problem. Read the rest of this entry »